TO BE AWAKEN - IS TO BE GREAT, AWARE AND INVOLVED
AWAKEN WAS INITIALLY FOUNDED IN 2018 AS A SIDE HUSTLE.
AWAKEN IS A STREETWEAR BRAND FOUNDED IN CAPE TOWN, SOUTH AFRICA.
THE FOUNDER “BRANCO CONSTAIN” WITH ALMOST OVER A DECADE RETAIL EXPERIENCE MANAGING HIGH END CLOTHING STORES FOUNDED THE BRAND ON A BASIS OF NOT TRYING TO FIT “IN” / BE REGULAR.
BY FIGURING OUT THE GAP IN THE MARKET AND HIS POTENTIAL AFTER SUCCESSFULLY COMING FROM A MERE CASUAL POSITION STRAIGHT OUT OF COLLEGE AROUND 2012 TO A PERMANENT POSITION AND THEN AN ASSISTANT MANAGER WITHIN 2 YEARS OF WHICH LATER LED TO A MANAGER POSITION IN 2014-2016 AND THAT FURTHER LED TO A REGIONAL MANAGER POSITION FROM 2017-2021.
AWAKEN IS FOR EVERYBODY, FROM 15 YEAR OLDS TO 65 YEAR OLDS LOOKING FOR COMFORT-WEAR. WITH HOPES TO LAUNCH AWAKEN KIDS IN THE NEAR FUTURE.
WE HAVE ALMOST EVERYTHING. FROM LOUNGE WEAR, T SHIRTS, HEADWEAR AND BREATHTAKING EXCLUSIVE DESIGNER WEAR FOR MOST OCCASIONS.
OUR CLOTHING ARE ALL LOCALLY DESIGNED & PRODUCED IN COLLABORATION WITH YOUNG FASHION DESIGNERS FROM SOUTH AFRICA.
ATTENTION TO DETAIL - WE CONSIDER EACH GARMENT TO BE OF THE BEST QUALITY OR WORK OF ART
WITH HOPES FOR IT TO LAST YOU A LIFE TIME.
OUR MISSON IS TO DELIVER ONLY QUALITY THAT MAKES YOU FEEL AND LOOK GOOD ONE GARMENT AT A TIME WHILE ALSO RAISING AWARENESS TO ONES CONSCIOUS BY HELPING THEM FIND THE POTENTIAL AND CONFIDENCE IN THEM TO BECOME GREAT - TO AWAKEN THROUGH OUR PIECES.
WE ARE ALSO WORKING ON BECOMING FULLY SUSTAINABLE, A MISSION WE ARE EXCITED TO BE ON.
